A trademark is a image, word or noise employed by a person or business to distinguish themselves or their goods. In the arena of business and marketing, a trademark can be an important form of promotion. A lot of businesses have increased their success extensively by utilizing a good or snappy trademark. Some trademarks were established more than a century ago and still function to promote their business as a familiar face in advertising.
In order to protect the use of trademarks, trademark law was developed. Trademark law protects the specific goods and services of a company, but not a certain technology. Trademark law is similar to branding; where there may be many sorts of athletic shoes available, only one is authorized to carry the trademarked Nike swoosh as its brand.
Trademarks include the visual, textual or audible brand of a company or person. The Nike swoosh logo, McDonald’s “I’m Lovin’ It” slogan, and the sound of the NBC chimes are all trademark instances. If any other entity attempts to use them without agreement, the trademark owner has the right to start a lawsuit under trademark law.
The U.S. Patent and Trademark Office largely leaves the monitoring and enforcement of trademarks up to the trademark owner. The USPTO serves more as a confirmation means when trademark law is broken. Once the trademark is filed with the USPTO the office can verify that the trademark is legally legitimate and held by the owner.
If a trademark owner finds their property is being violated under trademark law, they first must send a “cease and desist” order to the violating party. If the letter is rejected, the trademark owner can benefit from the help of trademark legal professionals with experience in filing lawsuits for unauthorized use of trademarked materials.
A registered trademark that is held to have been illegally utilized under trademark law may bring a reward of up to triple damages for the trademark owner. This is in addition to the trademark lawyers’ fees.
Our Uk marriage visa Los Angeles IP lawyers have formed lasting relationships with businesses across Los Angeles County and around the globe. Contact our Uk marriage visa Los Angeles IP lawyers today for experienced help with protecting your trademarks – +1 213 290 4933.