Are you familiar with SEO? If not, then you most likely do not own an internet company. However, if you do have an internet business, you are aware that your internet success is dependent on your website search engine ranking.

There are many steps you can take to reach the top of the search pages. You can of course hire a company to optimize your website. But that will cost a lot of money; if you have money to spend though, this could be a good investment. If not, you can try to optimize your pages on your own for a fraction of the cost.

There are many software programs you can download and use to check your keyword saturation of your website pages. When it comes down to the basics of what catches the attention of the search engines, it is the keywords that you use and where you place them in your website content.

Many years ago, website owners jammed their websites with keywords because the search engines would reward top spots to websites with the most keywords. But that is no longer the case. If fact, if you simply load your pages with keywords, the search engines will penalize your site and list it at the bottom of the search results. You do not want this to happen.

But this was a bad result because people complained that the pages they were directed to by the search engines were not very useful. That is why today the search engines will actually penalize the websites that are saturated with keywords. They will list those websites at the bottom of the search results.

If you plan to do your own SEO, do not over load your website with keywords. You need to choose them carefully and also place them in strategic places in your website text.

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