Gift Card Packaging: How to “Wrap” Your Gift Card

Gift cards are an ideal solution when you’re stumped for the perfect gift. But part of the reason giving a gift is so much fun is the ceremony around unwrapping it. The recipient may shake the box to see if they can guess what’s inside. Then comes the fun of taking off the bow, undoing the decorative ribbons and tearing through the wrapping paper.
When you give a gift card, you want the recipient to experience the same excitement as a beautifully wrapped gift. And they can — if you get creative with the packaging.
Gift Card Packaging That Creates Excitement
To keep your gift card from feeling impersonal, following are some packaging solutions that will create the excitement that gift giving is supposed to entail.
Gift Card Boxes
When you purchase a gift card, usually there’s no packaging that comes with it. However, there are gift card holders that can dress up the card, so to speak. For example, if you want your card to be a surprise, put it in a box – just like a traditional present.
You can buy beautifully decorated boxes with colorful bows, streaming ribbons, and other accents to make it stand out. The recipient then gets to “unwrap” an actual present.
Gift Card Bags
Putting a gift card inside a decorated bag is another way to dress up this present. Gift bags come in almost every size, color and material imaginable. They also come in special shapes, which make for some truly interesting choices.
You can stuff your gift card bag with colorful tissue paper and attach decorative streamers and bows for some all out gift-giving fun.
Children, in particular, appreciate presents that they have to unwrap. As they don’t understand the value of money, the wrapping will make it especially fun for them to open. And, when you explain that they can buy anything they want with their Toys R Us gift card, for example, they’ll soon be squealing in delight.
Many industry surveys have shown that gift cards are a preferred gift by many. Dressing them up in attractive gift card packaging make it a fun way to give them.

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