A well-known analyst recommends not waiting for the car until 2028
Apple has been working on smart self-driving cars for several years as part of the Titan project. Recently, there was information that Apple may release the Apple Car in 2021, other sources called it 2024.
Well-known analyst Ming-Chi Kuo (Ming-Chi Kuo) shared another forecast, according to which the market is too optimistic about the electric car Apple Car, which will be released in 2028 or even later.
Ming-Chi Kuo cites three reasons: Apple’s uncertainty about the timing, uncertainty about suppliers and vehicle specifications, and uncertainty about competitiveness in the electric vehicle market.
Apple’s self-driving car project has been under development since 2014 when the company started developing its own electric car from scratch. During the development process, there were problems, at some point, Apple decided to focus only on the software part of the technology.
But after Doug field returned to Apple from Tesla a couple of years ago, he began overseeing the project and revamped the team. Kuo also notes that while Apple has a few strengths, they don’t always work. To emphasize this point, he cites the example of the Apple HomePod speaker, which has so far been trying unsuccessfully to gain market share in the smart speaker market.